16 Oct 6 Principles in Implementing Chatbots in Your Apps
Artificial Intelligence is a broad discipline and it has a lot of practical app development. One very popular implementation of AI is the use of chatbots. Picture this scenario: A customer walks in your store, browses through your different products, and has some questions pertaining to a few of your offerings. What do entrepreneurs usually do in this situation? Well, they would hire some staff that will help address the customers’ concerns and queries. Now, given that online retail is a booming business, how can you implement that same principle without actually having to employ a real person to do the job? The answer: chatbots. You may have come across them already; you visit one website and a pop-up message appears somewhere at the bottom of the screen. They usually ask you if there is anything that they can do to help you or something of that sort. The beauty of chatbots is that they are automated, meaning, you do not have to employ some staff that will do the same job- leaving you with more money since you do not have to pay chatbots to work for you. That being said, if you want to implement them in your app, here are 6 principles that you should apply:
1. What is Your Purpose?
What is your intended purpose for using chatbots? Is it to provide assistance to customers? Is it to give information to your clients if they have certain queries? That question can be answered based on the nature of your business. If you specialize in retail, you would want a chatbot that gives people some useful information about the products that they’re interested in. If your business is centered around providing unique services, a chatbot can provide assistance and information to your potential clients. They can have the ability to book a reservation, set a time and date, and so on.
2. Prepare a Message
Remember in the introduction where I said that a pop-up message appears and asks you what they can do for you? Those introductory messages are actually very important if you want to implement chatbots in your applications. You want your greeting message to be something that gives people confidence and keeps them at ease to ask questions. Phrases such as “How may I help you today?” or “Is there anything I can do for you?” are just some of the messages that you can incorporate in your chatbots to greet your future customers.
3. Present Some Readily Available Answers
Some customer queries are actually quite common, so you can safely just create pre- made answers. For instance, they might ask the price of Product A, so put that in the pre-made answer list.
4. What Other Features Do You Want?
Most businesses would want to have their chatbots record some of their customer’s data for future reference. They can record information like their location, their contact details, and they can even record their preferences as well.
5. Make It Easy to Use
App developers today aim to create an app that is easy to use. Therefore, you have to implement a design that is intuitive and attractive at the same time. Furthermore, do not overwhelm your customers by presenting multiple choices at once. Having a drop-down menu is so much better and it can help with the loading times as well.
6. Test It Always Before Deployment
Chatbots are fallible, especially if they are not coded correctly. Therefore, it is your job to run the chatbots into a rigorous testing phase to ensure that it is working as intended. Moreover, see to it if their conversation with a potential customer has flow. You do not want a chatbot that sounds overly robotic (although they are part of the AI, you still want them to sound like a real human).