04 Mar 4 Proven Ways To Promote YouTube Videos And Drive Incredible Traffic
Boost Up Your Views For That YouTube Fame
Here’s an interesting fact for you: over 300 hours of video content are uploaded to YouTube every single minute. That is how massive this platform is.
Given how big the community is, any video that you upload will be for naught if you do not know how to promote it. Remember the statistic? If there are over 300 hours of video content being uploaded to the platform every minute, this just means that there are a lot of content creators out there.
So, what are you going to do to improve your exposure and drive incredible amounts of traffic to your own channel? By treating YouTube as a social media marketing agency. Here are some tried and tested tips:
1. Use Search Engine Optimization
Did you know that you can use certain SEO techniques to help improve your channel views? That’s right, YouTube has its own search engine algorithm. This is not the same as Google’s algorithm in the sense that you do not have to build a website from scratch and applying certain strategies to ensure that your site will be visibly seen on the web.
However, there are some principles that can be applied from conventional SEO that will help you yield better results. Some of the techniques include the use of keywords, ensuring that your content provides value, among other things.
Fortunately, when it comes to coming up with the right keywords to use, you can use the same keyword research tools that SEO practitioners use. You can even start using Google’s Keyword planner for such tasks.
2. Create Your Own Persona
If you look at some of the most influential and popular content creators on YouTube, you will find that they almost always have a persona. Treat this as your brand.
So, how do you create your own persona? Here are some guidelines:
- Make an Intro- whether it is a brief intro where you spew some unique catchphrases or if it something more elaborate than that, you have to create a unique brief introduction to help you stand out from the rest.
- Use a Suitable Color Scheme- think of this as part of your branding. Experiment with different color schemes until you arrive at one that is suitable for you.
- Create a Captivating Outro- if the intro is important, the outro is equally important as well. The same rules apply here, so make sure to use your creativity.
3. Integrate Your Own Site
If you own a blogging platform, then you have to start integrating that with your YouTube channel, as combining social media services will only do you good. You can do this either by providing links to your channel in your blogging site or creating articles that highlight some of your videos.
4. Collaborate With Influencers
An influencer is someone that is quite popular in your industry. For instance, if you’re in the fitness supplement industry, some influencers would include popular bodybuilders, famous trainers, and so on.
Collaborating with influences in your industry truly helps improve your channel’s growth. This allows you to create more compelling content that captivates your audience which, in turn, will drive more traffic to your channel and social media websites in the process.